Schaefer

Most food and beverage brands aren't losing because of bad products. They're losing because their paid media isn't built around how their customers actually buy. That's what Schaefer uncovers. Schaefer is a paid media agency built exclusively for food and beverage brands. We don't take clients outside of F&B. A decade of category-only focus means no learning curve, no generic strategies, and no agency that has to figure out your world before they can help you win in it. How we're different: F&B only — Deep category expertise built over a decade. We know this space the way generalist agencies never will. Why People Buy framework — Our proprietary first-party research methodology studies hundreds of thousands of shoppers every year to understand what actually motivates purchase decisions. That insight drives everything. SchaeferOS — Our proprietary platform gives clients real-time visibility into reporting, budget tracking, and creative approvals — all in one place. Results we've delivered: 8x revenue growth for a DTC CPG brand in 12 months - without increasing ad spend $80M in new revenue uncovered for a leading culinary solutions provider through buyer research and paid media 118% improvement in retail conversions for Straus Family Creamery If you're an F&B brand spending — or ready to spend — between $15K and $500K a month in paid media, we built this for you. And we back it up: we guarantee results within 3 months of launch, or we'll give you 50% of our fees back.